You’ve decided to add CBD to your retail store, or are looking for white label CBD products to brand on your own. Great! Many people are partnering with CBD manufacturing company’s to tap in on the grossly profitable market. It’s no surprise, either, since the CBD market is expected to hit 22 billion in just a few short years.
Of course, the industry is still new, and breaking into can be a bit confusing for newcomers. The market isn’t very well regulated yet, either, which poses a liability risk for distributors and retailers alike. Some rip-off suppliers may offer lower prices, but they often offer contaminated or synthetic products that may have little to no CBD at all. In fact, things like cough syrup, melatonin, and synthetic cannabinoids (spice) have been found in CBD products.
Because low-quality, synthetic products can look great at first glance, it’s important that you choose your wholesale CBD supplier carefully. That means choosing a company that not only provides consistently high-quality formulas but also aligns with your company’s morals while providing high-quality support when you need it.
Scam companies do exist, and they will try to sell you knock-off products at enticingly low prices, but you do so at great risk. Weeding these companies out is easy with a little persistence, and you will usually be able to tell if a company is a bit on the shadier side. If you’re looking to partner with a hemp manufacturing company, there are a few checks you can make to ensure that your partnership is just as easy as it is beneficial. Here are five tips that will help you find the right CBD manufacturing company for your wholesale CBD needs:
Choose a Company with Transparency
In order to establish a firm and beneficial relationship with a CBD manufacturer, you’ll need to choose a company that is established in honesty. Choosing a company that is upfront and honest will help give you a great initial picture of the amount of time, budget, and manpower necessary to uphold your end of the partnership. A shady company may give you one estimate up front that may double or triple on the backend, which can throw your budget and schedule for a loop and isn’t good for business.
Choosing an honest company starts at the company’s website. Examine the website and make note of any procedure or promise that looks too good to be true. Also make note of all of the services offered by the manufacturer, whether you are looking for bulk hemp oil products or white label CBD products for your own brand. When you speak with a representative, ask about these services. Ask how much of the manufacturing process is done on site to help ensure that nothing is handled by a shadier, third-party company.
The representative should be able to explain the manufacturing process and answer your questions without hesitation. All of the services explained by the representative should line up with what’s presented on the company website. Determining a company’s honesty also partially relies on a gut feeling, so if anything seems off you may need to take another look.
They Must Have Great Marketing Support
Dealing with poor customer service is always a drain on your energy and time, which can be a drain on your profit, too. A company that doesn’t prioritize their customer support is likely to stick you in some inconvenient situations, like short orders or delayed shipping. Sometimes, these delays can even trickle down to make your brand look inconsistent.
Finding a company that offers upfront marketing support is imperative. These companies will answer the phone when you call instead of sending you through a scramble of automated messaged. They will be attentive and responsive to your needs. You should be able to tell what the customer service will be like after the first consultation, but it may also be a good idea to ask for references. Many companies that provide superior customer service will be happy to provide you with a list of other companies that they service.
Not only will you have a lot of questions on the front end, but you’ll want the same high-quality support throughout the entirety of your relationship with the CBD manufacturer you choose. It’s likely that your needs will fluctuate, and you’ll thank yourself in the long run for all the hours you didn’t spend navigating recorded lines.
They Offer a Wide Variety of High-Quality CBD Products
Finding a company that offers a wide selection of high-quality products is often an easy way to tell if they’re legitimate. Many companies offer a wide range of products, including CBD tinctures, topicals, capsules, edibles, and more. A wide variety of products is a great sign, even if you already have a single product in mind. As you expand, it will be convenient to be partnered with a company that can already cover your needs.
However, a huge variety of products is not always a sure sign of a great CBD manufacturing company. You’ll need to evaluate the quality of the products in order to decide, but it can be hard to navigate the local regulations. Look for a company that has its products tested by a third-party lab. They should also display the results on their website or be willing to provide them when asked.
Then you can look into the laboratory that tested the products to get an idea of their safety standards. These test usually search for toxins, pesticides, or additives that could have made their way through the manufacturing process. They also should display the potency of the CBD product, as well as the extraction methods used.
You should be able to find information regarding other cannabinoids, including THC levels, as well as any other added ingredients, like essential oils or extra terpenes for flavor or aroma. The products should individually list all other ingredients, like carrier oils, flavorings, sugars, or other additives used in the manufacturing process.
The results of these tests will help you decide if the products are of good quality. You should also ask a representative about how often the batches are tested, which can affect consistency. Many great CBD manufacturers test every batch to ensure quality and consistency for every product. Keep in mind that these safety tests are necessary, but they are often expensive, which may trickle down to the final price. If products seem to cheap to be true, they probably aren’t safety tested.
Their Products are Packaged Well
This one seems obvious, but it’s often overlooked. When retailers are looking for a CBD manufacturer, price and service often roll to the front end of the priority list. Don’t forget to pay attention to the way the products are packaged. The visual nature of the product plays a huge role in how well it sells, and the packaging also affects the quality of your wholesale hemp products, especially over time.
Look for products that are packaged in sturdy materials, like glass or plastic, with airtight closures. The type of bottle, casing, or packaging is up to you, so long as it serves it’s intended purpose. Many shady distributors use cheap packaging that doesn’t seal well or breaks easily. You may also want to look for products that are individually packaged, which are popular and maintain freshness longer. For CBD products, that can mean spillage or loss of potency or freshness over time, which can easily ruin an entire batch of products.
If you are hoping to brand your own line and are buying white label hemp products, you still need to care for the quality of the product. You may also want to consider whether the manufacturing company will print your label, or whether you’ll need to label them yourself. If you’re labeling on your own, picking products that are similar in size may make it easier to use to same size labels. No matter what your wholesale CBD needs are, you’ll want the packaging to be perfect. Consumers pay attention to packaging as well, and they are more likely to buy well-packaged products than products with dents, scratches, and dings.
They Align with Your Company’s Morals
Choosing a company that serves all of your needs can be difficult, but you should never let that stand in the way of your company’s morals. Of course, that differs for every retailer and small business owner. For some, that might mean finding products that are eco-friendly and packaged in biodegradable materials or products that are only packages in recycled containers. For others, that could mean buying only organic products or vegan products. Many people prefer distributors who don’t test the safety of their products on animals and are otherwise cruelty-free.
Whatever your company’s standards may be, don’t settle for less when choosing a hemp manufacturing company. Sticking to your company’s morals is more important than saving a buck or two. The company’s representative should be able to answer all of your questions regarding how your products are manufactured and packaged, so if something is important to you, don’t forget to ask!
Finding the Best CBD Manufacturing Company for You
You should be able to find many CBD manufacturing companies online, which gives you a good place to start. Of course, compiling a list of hemp manufacturing companies is the easy part. Sorting the best companies from the average competition is where the challenge lies.
After you compile a list of companies, you’ll need to call and have a live interaction with each one. Web interactions are convenient, and it is important that the manufacturer you choose is able to offer digital support when you need it. However, live interaction is the quickest way to get a feel for the company and its standards. If you apply the five tips above, it should be easy to separate the good companies from the bad ones. Choosing your CBD manufacturing company carefully is the very first step to a lengthy, easy, and profitable partnership for your brand.